Australian icon Dairy Farmers has teamed up with the NRL Dolphins to help connect communities across Queensland.
Dairy Farmers has been a part of the Australian dairy industry for over 120 years since its formation in 1900. Now, they will join as presenting partner of the Dolphins’ Roadshow, which will take the team into Queensland regional hubs of Rockhampton, Gladstone, Bundaberg, the Sunshine Coast and Caboolture.
The Roadshows are estimated to draw approximately 1,000 young kids to rugby league clinics run by the Dolphins across key areas of the state and include fun activities through fan events.
Dairy Farmers form this partnership with the Dolphins who have a 75-year-old history in Queensland and are now preparing for their first foray into the NRL.
“Dairy Farmers is proud to be teaming up with the NRL Dolphins for their first season,” said Sharon Winton, Marketing Director, Bega Dairy and Drinks at Bega Group – owner of Dairy Farmers.
“Through this partnership, Dairy Farmers has the opportunity to go beyond selling high quality, nourishing dairy products to supporting local community organisations and helping to create positive health outcomes amongst younger people.”
Dolphins’ Chief Executive, Terry Reader welcomed the partnership with Dairy Farmers as a vehicle for the two organisations to assist the community.
Just like the Dolphins, Dairy Farmers is proudly Australian owned and made and has been part of the Queensland way of life for decades.Terry Reader
“In the past Dairy Farmers have boosted the community through initiatives such as supplying free milk to school children and soldiers, participating in regional agricultural shows and now supporting more than 80 farming families across Queensland.
This program will link their dairy products with the support of local communities to create healthier youth in these areas by encouraging more children to be active and involved in sport.”
“We look forward to supporting them on this next phase of their generosity legacy.”
The partnership between Dairy Farmers and NRL Dolphins will roll-out from today with the Dolphins’ Roadshow due to kick off in Rockhampton on February 4th, 2023.